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Joined: Sun Nov 19th, 2017
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In my day a Maverick was a car !!!!!. What happened? Why put another pickup on the market to compete against yourself. „
your day was a long time ago, anybody under 40 doesn't remember that car. they already own the brand, and it saves the a TON of money to reuse a name than to come up with a new one. and they are not competing with themselves at all. only 10% of F series trucks were bought by females, where 40% of mavericks have been bought by females. I think it is also 75% first time truck buyers as well. They are 100% going after people who have been on the edge of buying a truck for years, and can finally afford one, and justify one based off the total package.
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1998 Mazda B4000
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